To be at the forefront of celebrating and amplifying the diverse tapestry of Indian design, starting with our unique collection and eventually showcasing the brilliance of designers from across the country.

• Showcasing Authenticity: Celebrating the diversity of Indian textiles, making them accessible globally.
• Ensuring Quality and Trust: Ensuring excellence in each product, fortifying customer trust.
• Striving for Sustainability: Pursuing sustainability as our North Star along with ethical design and production practices, aiming for a fashion landscape that respects both humanity and the environment.
• Removing Biases: We are strong on our mission to remove biases - be it that of gender, color, ethnicity, body size or anything else that creates discrimination. We want our customers to tell their story, without fear of judgment.
• Empowering Individuality: Encouraging individuals to wear their authenticity with pride, embracing the unique stories our pieces tell.

• Authenticity in Every Thread: We believe in the genuine representation and celebration of the rich tapestry of Indian fashion. Our designs are rooted in tradition but tailored for the contemporary spirit.
• Customer Trust Above All: Every Dvij product promises quality. We value our customer's trust and aim to exceed expectations with every interaction.
• Sustainability is our North Star: We aspire to keep sustainable practices as our North star. We aspire to create a positive impact on both the environment and the communities we work with.
• Celebrating Individual Stories: Our pieces aren't just clothing; they're narratives. We encourage everyone to wear their unique tales with pride and become a part of the larger Dvij narrative.
• Innovation in Tradition: While deeply rooted in Indian culture, we're always looking for ways to innovate. We seamlessly blend traditional aesthetics with modern sensibilities.
• Empowerment through Fashion: Beyond the beauty of our textiles, we aim to uplift and empower. Through Dvij, we give a voice to artisans, designers, and wearers alike, promoting self-expression and confidence.
• Collaborative Spirit: We believe in the magic that happens when diverse minds come together. Whether it's with our in-house team, our artisans, or our global customers, collaboration is at the heart of everything we do.